Today’s video will cover how you can identify SPECIFIC BUYERS in any industry to narrow down and prioritize your ICP. Did you know there are only four reasons why a business will buy something? Learn them now!

Don’t stop now! You’re on the path to finding perfect product-market fit. If you’ve enjoyed your time with Max so far, guess what? Max runs our on-demand video master class on finding product-market fit with over 80 videos and the tools you need to apply the learning in real-time.

But you’ll need to sign up for the full MXP Online program where you’ll have access to:

• On Demand Coaching
• Real-World Examples
• Hands-On Help
• Real Results

MXP Online is everything you need to go to market, engage with your customers and win revenue! Click below to get started.